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Dubai / Emirates Business
As part of its ongoing commitment to instill a culture of social responsibility among its community and support Dubai government initiatives, Dubai International Financial Centre (DIFC) successfully completed its blood donation campaign in partnership with Dubai Blood Donation Center.
Held within DIFC premises, the campaign drew the participation of 160 professionals from among DIFC’s staff and members of the financial community. The day-long campaign reinforced humanitarian values and highlighted the key message of social responsibility.
Speaking onthe campaign, Raja Al Mazrouei, Senior Vice President – Marketing & Corporate Communications at Dubai International Financial Centre Authority, said: “Year-on-year, DIFC implements the blood donation campaign to help spread the noble values of giving back to society through donating blood. Our CSR initiatives aim to raise awareness and encourage a spirit of humanitarianism in the DIFC community and among the general public. Aligned with Dubai’s vision in promotion social values, we will continue to implement meaningful campaigns that convene members of the community and give back to the community.