EBWC, ADBWC sign MoU to train, rehabilitate women entrepreneurs

Abu Dhabi / Emirates Business

The Abu Dhabi Businesswomen Council (ADBWC) and the Emirates Businesswomen Council (EBWC) signed an agreement with Van Cleef & Arpels at the Chamber’s Tower in Abu Dhabi to provide training and rehabilitation programs for Emirati women entrepreneurs at Van Cleef & Arpels in France and its main branches across the globe.
Her Excellency Mariam
Mohamed Al Rumaithi, Chairperson of the Emirates Businesswomen Council and Chairperson of the Executive Board of the ADBWC, signed the agreement on behalf of the two councils, whereas Alessandro Maffi, Managing Director of Van Cleef & Arpels for Middle East and India, signed the agreement of behalf of his organization.
Her Excellency Huda Al-Matrouchi, Board Member of the Emirates Businesswomen Council attended the signing ceremony along with Her Excellency Aliaa’ Al Mazroui and Her excellency Aisha Al-Dhaher, Board Members of the Executive Board of the ADBWC; as well as Her Excellency Dalal Al Qubaisi, Board Member of the Abu Dhabi Chamber of Commerce and Industry; and Mrs. Shafiqa Al Ameri, Director of the ADBWC.
Mrs. Noora Sultan Saqer Al-Suwaidi, VIP Relationship Manager; and Mrs. Olivia De Wailly, Marketing and Communications Director, attended the ceremony from Van Cleef Side. The agreement stated that all parties should cooperate in developing and supporting small and medium enterprises related to art and design which are founded and owned by Emirati women entrepreneurs. The agreement also noted that the French organization is to support the innovative business incubator which was launched by the ADBWC to provide technical support for small and medium enterprises.
The agreement emphasized on exchanging expertise and best practices in establishing small and medium enterprises related to designing jewelries; besides, offering incentive awards to the winners of H.H. Sheikha Fatima’s Program for Creativity and Social Excellence Award, which is organized by the Family Development Foundation.
According to the agreement, the involved parties may use the logos of the other concerned parties in all their marketing, promotional and media activities locally, regionally and internationally.
H.E. Mariam Mohamed Al Rumaithi, Chairperson of the Emirates Businesswomen Council and Chairperson of the Executive Board of the ADBWC, said that signing this agreement with Van Cleef comes within the frames of directions of Her Highness Sheikha Fatima Bint Mubarak, Chairwoman of General Women’s Union, Supreme Chairwoman of the Family Development Foundation and Chairwoman of Motherhood, Childhood Supreme Council, to provide the best training opportunities for Emirati women entrepreneurs and businesswomen who own small and medium
enterprises.
“Signing this agreement also comes within the frame of awareness by the ADBWC to support the five year strategy 2015 – 2019 through establishing a strategic partnership network on the local, regional and international levels.”

Al-Rumaithi said, adding “this would contribute directly to supporting the economic role of Emirati woman and boost her capabilities and contribution to supporting the sustainable and comprehensive economic development process in the Emirate of Abu Dhabi and the UAE.”
For his part, Mr. Alessandro Maffi, Managing Director of Van Cleef & Arpels for Middle East and India, said that his organization looks forward to serve businesswomen and women entrepreneurs and the Emirati community through this agreement in the belief of increasing their social responsibility in the UAE through providing technical support, consultation and necessary training to empower women and men.
He expressed his pleasure in signing the strategic partnership with the Emirates businesswomen Council and the ADBWC, saying: “We have many initiatives and projects which are in the best interest of all parties. We are happy to share the Emirates Businesswomen Council and the ADBWC their views and missions in supporting education and innovation in the UAE.”