Spotlight on Arab fashion at Bride Show


Sunaina Rana

To bring a dream wedding come to life, even the minutest of details and elements must be addressed to with utmost care. And for brides, since it is the ‘bridal dress’ which contributes to making the day perfect, it assumes the biggest importance.

Bride Show Abu Dhabi 2016, held at Abu Dhabi National Exhibition Centre, was a dynamic interactive female-focused consumer event. Suzy Pallett, Director at Informa Middle East and main organiser of the show, said, “This year the event has been exceptionally well, considering the quality of stands and brands that have participated at the event. We have tried to collaborate all the essentials that are a bride’s desires to be there on her special day.”

From Abayas, Kaftans, Sheilas and Jalabiyas, this year’s Arabic Fashion Zone has been the major highlight of the event. Bride Show 2016 has laid more importance on the brides-to-be and budding fashionistas of the Middle East. It has been a culmination of the best local and regional exhibitors from Kuwait, Qatar, Saudi Arabia, Bahrain and Turkey to showcase their stylish and exclusive fashion collections.

“This is a destination for fun, fashion, retail and lots of glamour. We also have a pop up couture here where we have a collection of top 9 designers of the region which include Essa, Abeer Al Suwaidi and Jacy Kay, making it more accessible to the consumers,” added Suzy.

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