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ISNR 2026: Demonstrating strong business opportunity

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ALKESH SHARMA / Emirates Business

Building upon its dependable repute of acting as a fertile ground for facilitating industrial deals and MoU pacts, ISNR 2016’s Business Connect team is all set to arrange more than 3,000 meetings between government, private sector buyers, and exhibiting companies in the forthcoming edition. This is a nearly 60 percent growth over its 2014 edition, which had driven over US$300 million in deals and partnerships.
Besides, over 30 Small and Medium-sized Enterprises (SMEs), which are considered lifeline of any economy, are joining hands in the UAE SME pavilion.
“Continuing the momentum, ISNR’s 2016 edition will witness a nearly 60 percent growth, over 2014, in the number of meetings, between industry stakeholders,” said Ara Fernezian, Group Managing Director – Middle East, Reed Exhibitions, one of the main organisers of the ISNR 2016.
“ISNR 2016 will be the world’s largest homeland security exhibition this year, delivering 20,000 square meters of net indoor exhibition space, a growth of 70 percent compared to the 2014 edition. The event is set to become the most comprehensive of its kind, with new and expanded show features, and expected to host more than 20,000 attendees from 90 countries, and more than 500 exhibiting companies from 45 countries,” pointed out Fernezian.
Ten new countries will be participating, along with three new international pavilions featuring participation from France, Germany, and the USA. ISNR will also feature Emergency Response and Disaster Prevention (EMDI) exhibition, the first dedicated event in the Gulf for emergency response and disaster prevention across land, sea and air
“In future, emergency response services will need to communicate more effectively with citizens and other service providers, deliver real-time situational awareness of incidents and provide better predictive risk analysis, to help prevent incidents and mitigate their damage,” said Nicky Dawson, Group Exhibition Director of ISNR Abu Dhabi.
Among more than 100 show features, ISNR 2016 is launching Infosecurity Middle East, the regional version of Europe’s leading security exhibition, with over 30 new info-security and cyber security workshops in partnership with ISC2, a global leader in cyber education, and the seventh international conference on cyber-crimes.
The Arab World will be well-represented at ISNR 2016. The event is set to host over 20 country delegations and 200 representatives from government buyers, including armed forces, customs agencies, ministries of
defence and IT, national oil companies, and police departments from Bahrain, Egypt,
Jordan, Kingdom of Saudi Arabia, Kuwait, Oman, and the UAE.

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