Caitlyn Jenner is the new face of H&M’s sports line.
Jenner announced the news on Twitter late Thursday, teasing, “So proud to be part of their inspiring #HMSport campaign. #MoreIsComing #StayTuned,” along with a photo in which she poses in a gym, wearing black and white sneakers and sports wear. H&M later confirmed the announcement, also on Twitter.
It’s the latest product endorsement Jenner has scored. The reality TV star is also developing a line with MAC Cosmetics. She also joins step-daughters Kendall Jenner in fronting and H&M campaign.