Dubai / Emirates Business
The MEA division of global technology company Barco has announced the expansion of its Demo and Training Center based in Dubai Media City’s Concorde Tower. The new Barco Experience center was officially inaugurated on Monday by Her Excellency Dominique Mineur, Belgian Ambassador to the UAE, in the presence of Eric Brouwers, Vice President MEA, Barco.
The move follows a 10% growth in the region over the last six years, which now accounts for almost 5% of the firm’s total revenue. The center will serve as the business hub for Barco’s MEA operations, connecting partners, resellers and end-users to deliver excellence in visualisation solutions. It will also see Barco recruiting several staff across IT & Services, engineering, marketing and administration in the next few years.
Since setting up in 2001, Barco’s MEA offices have collaborated with an illustrious group of over thirty local partners including InterTech Vision ME, Salam Technology, Venuetech and Samir Trading and Marketing Group. Together they have worked on some of the region’s most exciting AV projects, from the largest display wall in the hydrocarbon and power industry, consisting of 150 separate screens and located in Saudi ARAMCO’s OSPAC department, to the high-tech control room at the Dubai Civil Defence headquarters.
The expansion of its Experience and Training Center enables Barco to accelerate business processes, offer Barco University certified training courses and host networking events. Eric Brouwers said: “Our Experience and Training Center is a critical part of the Barco MEA infrastructure which plays a key role in our ability to deliver world-class solutions to customers, distributors and resellers throughout the region that deliver real impact. This new expansion is answering our clients’ ever growing volume needs that require the relevant expertise and resources to efficiently provide the quality of service and business value they have come to expect.â€