Total launches new products at its annual dealer meet


Dubai / Emirates Business

The Annual Dealer Meet organised by Total Marketing Middle East (TMME) — a subsidiary of Total — saw more than 150 dealers from across the UAE participating.
The meet began with a warm welcome message from David Kalife, the Managing Director of TMME, in which he reiterated Total’s trust in its partners and thanked them for their valuable contribution in establishing Total as one of the top two lubricant brands in the UAE market.
Thereafter, Shakilur Rahman, VP GCC Sales, explicated different market opportunities, which Total and its partners can develop in years to come, while simultaneously reviewing the performance of2015. ‘Loyal partners’ who played a pivotal role in promoting the Total range of products were recognized at large and special awards were given to the ‘Top Ten Customers’. The TMME senior management also awarded the top three Rapid Oil Change Centers and PITSTOP’s in the UAE out of the current total of 70 present here.
Another key highlight of the event was the launch of two new products, ‘Quartz 9000 Future FGC 5W30’ which meets the specifications of General Motors, Ford & Chrysler and ‘Rubia Fleet HD 500 20W50’ meeting the API CH4 level & addressing the Diesel Segment.
Total has succeeded in keeping its own distinction in the UAE market by having a state of art lubricants blending plant in Jebel Ali, Dubai, in addition to the highly professional team and services offered by the company.
By using this highly automated
facility, TMME is not only meeting local lubricants demand but also
exporting its wide range of products to more than 14 different countries, across various continents.
The proceedings also included several recreational activities that were highly appreciated by the audience.
Total is one of the largest oil and gas companies in the world, organized around an integrated model that promotes synergies among our businesses.
With activities in more than 130 countries, our 100,000 employees put their expertise to work in every part of the industry — exploration and
production of oil and natural gas,
refining, chemicals, marketing and new energies.

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