Louvre Abu Dhabi inks pact with Accenture

Abu Dhabi / WAM

Louvre Abu Dhabi has signed a one-year agreement with Accenture to help deliver its ambitious digital programme.
The global professional services company with leading capabilities across more than 40 industries, including major international museums, will support Louvre Abu Dhabi in the transformation and integration of the museum’s digital ecosystem. This includes the development and implementation of an Extended Reality, XR, strategy, the enhancement of the museum’s immersive experience in the galleries, and improved digital access to the museum’s collection.
Manuel Rabaté, Director of Louvre Abu Dhabi, said, “Just having celebrated our third anniversary, it’s an ideal time to announce Accenture as our
official digital partner. 2020 has been a challenging year for all of us, it has pushed us to accelerate our digital transformation, in order to engage more
of our audiences remotely during the pandemic. We have launched creative projects sharing our stories of cultural connections both here in the UAE and with audiences around the world. We look forward to continuing this trajectory into 2021 with the valued expertise of our new partner.”
Alexis Lecanuet, Accenture’s Regional Managing Director in the Middle East, said, “We are thrilled to work closely with Louvre Abu Dhabi and help realise their digital ambitions in reimagining the visitor experience. Accenture will help
transform and integrate the museum’s digital ecosystem by developing a more immersive experience, improved digital access, and an XR strategy designed around the instinct that lives at the intersection of purpose and innovation.”