Abu Dhabi’s Sanad AD invests in local F&B firm


Abu Dhabi based investment company (Sanad AD) on Wednesday announced a minority investment in local food and beverage company, Slices.
The strategic new partnership is expected to help Slices in its continuing crusade to provide wholesome, nutritious meals within the education sector, across schools in Abu Dhabi, Al Ain, Dubai and Sharjah —improving the health of the next generation by reversing the rise of chronic life-style diseases such as diabetes. The company received initial funding support from the Khalifa Fund for Enterprise Development (KFED).
Faisal Al Hammadi, Chief Executive Officer, Slices, said, “We are very excited with this new partnership that we have for-ged with Sanad AD, which is a result of years of studying the market — understanding its challenges and developing solutions that will allow our business model to remain com- petitive in the market and continue to grow Year-on-Year.

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