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Dubai / Emirates Business
The Department of Economic Development (DED) in Dubai has launched ‘Happiness Lounges’ in three of its service centres, creating an exceptional environment of high quality services and world-class efficiencies to customers visiting these centres for transactions related to business registration and licensing. The initiative follows the order of His Highness Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum, Crown Prince and Chairman of the Executive Council of Dubai, to transform all service centres in government departments into centres for customer happiness in line with the directives of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, UAE Vice President and Prime Minister and Ruler of Dubai.
The DED Lounge in the Business Village, the VIT Lounge in Business Village, and the VIP Lounge in DED’s Al Twar Centre branch will be the new Happiness Lounges. Omar Bushahab, CEO of the Business Registration & Licensing (BRL) sector in DED said the new lounges reflect Dubai’s business approach centred on customer happiness and positivity.
“Through these Happiness Lounges we are highlighting our commitment to translating the vision of Dubai and spreading happiness among customers as well as employees who play a key role in delivering our services to the happiness and satisfaction of our customers. The Happiness Lounges also fit into the efforts to strengthen Dubai’s position as an ideal destination for investment and business growth where ease of procedures enable businessmen and investors to focus on developing their businesses without wasting time on procedures,†added Bushahab.
Customers can use the two Happiness Lounges in the Business Village to complete a variety of DED’s business registration and licensing transactions including: initial approvals, reserve trade name, amend articles of association, create new mail account, license renewal, update contact details, cancellations and modifications of licenses. The VIP Lounge in Al Twar lounge also offers fast and efficient services from the General Directorate of Residency and Foreigners Affairs and Notary services, in addition to DED’s business registration and licensing services.
