Dubai Silicon Oasis Authority takes the ‘happiest people’ initiative a step further

Dubai / Emirates Business

Dubai Silicon Oasis Authority (DSOA) — the regulatory body for Dubai Silicon Oasis (DSO), the integrated free zone technology park — has announced fundamental changes to its ‘Happiest People’ initiative
that was conceptualized in 2013, launched in 2014, and shaped into a comprehensive strategy in 2015.
Inspired by the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, the Happiest People initiative has evolved from being a mere internal program into a strong strategic component of the DSOA 2021 Strategy that
aims to proactively contribute to the goals set by the Dubai Plan 2021.
Commenting on the strategy, Ghanim Al Falasi, Senior VP Corporate Services at DSOA, said: “We have proudly implemented this concept since its announcement and made all necessary efforts to ensure its success. To guarantee the complete engagement of our employees, DSOA invited them to share their thoughts and opinions and put forward innovative proposals that could contribute to improving happiness levels among them.”
He added: “Articulating the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, we are proud to become the first entity in the UAE to have launched the Happiest People Strategy in 2015 after pioneering it as an initiative in early 2014. Today DSOA reiterates its continued commitment to optimizing the comfort, satisfaction, stability and happiness of employees by making Happiest People a core pillar of DSOA’s 2021 Strategy and a stand-alone concept in itself.”
Quoting the inspiring words of His Highness Sheikh Mohammed Bin Rashid Al Maktoum – A happy employee is more productive, more energetic and more creative, hence the importance of creating a happy environment within every institution – DrGhanim added that his own firm conviction in these words encouraged him to rename the Human Resources Department ‘Happiest People’.
Ghanim Al Falasi further noted: “The United Arab Emirates has ranked first among the Arab and GCC countries and 20th globally, in the World Happiness Report 2015 issued by the United Nations. This commendable achievement can be largely attributed to the efforts of the UAE’s government and public sector institutions in establishing principles and standards of transparency and accountability.
The Happiest People Strategy revolves around six core pillars: a corporate happiness framework, happiness big data, a Dubai happiness Forum, happiness lab, a happiness diploma, and a ladies council. These pillars will play a leading role in the achievement of the strategy’s objectives across three primary areas: culture – to maximize the value of
people, development – to encourage people’s overall
development, and personal re-invention – to prioritize and manage the various dimensions of life.