AMF to explore reality and future of Arab media

Dubai / WAM

The Dubai Press Club (DPC), announced theme for the 18th edition of the Arab Media Forum (AMF), as “Arab Media: From Now to the Future”.
Held under the patronage of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, the annual media event is scheduled to take place from March 27-28 at the Dubai World Trade Centre, bringing together prominent regional and international media figures and thought leaders.
This year’s theme aims to shed light on the current state of the media and the impact of regional and global events on the media discourse, especially with regards to professional media values like objectivity and impartiality.
The high-profile event will examine future opportunities for the media industry by sharing successful experiences that will help forge a new vision for media in the region. The two-day Forum will also explore a range of new trends that have contributed to the advancement of the industry, in addition to showcasing new technologies that will play a role in the global development of the industry.
Mona Ghanem Al Marri, President of the Dubai Press Club, highlighted the significant role played by the media, which holds a mirror to political, economic, cultural and social reality. “We selected the theme ‘Arab Media: From Now to the Future’ in order to highlight the state of the Arab media and its role in understanding the people’s needs and responding to their future aspirations,” she added.
Al Marri, who is also the Forum’s organising committee chairperson, noted, “The Forum serves as an ideal opportunity to deeply examine the significant issues that affect the region’s media industry. It will help identify how the media can enhance its positive role in advancing social development and driving constructive dialogue based on transparency and clarity. Additionally, the Forum will share the latest developments in the field and ways of supporting the growth and development of media professionals.”
She also drew attention to the growing role of the media and its power to influence and transform. “With the great technological developments and the emergence of new platforms, this has changed existing concepts in media and transformed the rules of communication globally. The main objective behind this gathering is to find ways to maximise the positive role of the media and forge a new vision for it that supports the aspirations of the
region’s people.”
This year’s AMF theme stems from the organising committee’s core mission to catalyse the advancement of media in the Arab world by enabling participants to explore the current state and future of the industry. It will tackle a wide range of issues facing the media industry in the region and the transformations that have shaped Arab media content.