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Dubai / WAM
Following the directives of HH Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of UAE and Ruler of Dubai, to urgently install fire protection systems directly connected with Civil Defense at all houses, Union Coop, has launched ‘Your Safety .. Is Our Safety’ initiative. The initiative aims to install fire protection systems at 1,000 houses for those who cannot afford to and in coordination with the competent authorities.
“The safety and security of individuals, organisations is a matter of social responsibility,” said Khalid Humaid bin Diban Al Falasi, CEO of Union Coop.
“They must be integrated within corporate responsibility goals and strategies. Today, we announced our initiative in line with the directives of His Highness Sheikh Mohammed bin Rashid. This wise decision carries a message of compassion and care for all the UAE people.”
Al Falasi explained the initiative aims to shoulder a marginal part of the government’s efforts and to translate Union Coop’s vision of corporate social responsibility.