Starbucks, Tata extend partnership

 

Mumbai / Tribune News Service

Starbucks Corp. will introduce Tata group’s single-origin coffee in the United States and its
Himalayan mineral water in Singapore, launch its specialty tea brand Teavana in India, develop a signature Indian tea blend with Tata group, and introduce Starbucks Coffee on Vistara flights, as the world’s largest coffee retailer and its Indian ally strengthen their partnership.
For the first time, the world’s largest coffee retailer will sell single-origin, premium coffee from India in the US at its Starbucks Reserve Roastery and Tasting Room in Seattle, chairman and chief executive Howard Schultz said after meeting Tata group chairman Cyrus Mistry at the iconic store last week.
Tata Starbucks Pvt. Ltd will also introduce Kenyan and Sumatran coffees at Starbucks stores across India, the company said in a
statement.

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