The Gulf Time Newspaper One of the finest business newspapers in the UAE brought to you by our professional writers and editors.
Standard Chartered Plc is straining every sinew to get ahead of the changes the pandemic might make to people’s work-life balance. Perhaps it’s trying to take things a little too far.
The emerging markets bank says it will “push the boundaries†for half of its 85,000 staff, who work in nine of the 55 countries where it operates. From early next year, it will offer those employees the option of heading to a “near home†location, which it will rent from an office-sharing company. Workers will also have the permanent choice of working from home (WFH) more.
CEO Bill Winters plans to roll out a “hub-and-spoke†model for his offices that few big companies have ever even tested. It’s a good thing StanChart hasn’t committed to any firm targets on how many people will work in the new fashion, or for how many days of the week. Once reality kicks in, it may have to dial back its aspirations.
Those who find WFH too stifling might see the appeal of a satellite office in their nearest town, and it might be appropriate in countries where StanChart has big support functions such as Poland, Malaysia, China and India. Rather than commute into a big city, workers get the option of recreating the community aspects of office life closer to home. It would also help address technology deficiencies in some places. For example, some banks halted operations in India at the onset of the pandemic because employees lacked basic tools for remote working, including laptops.
But the organisational challenges of managing all of these new locations cannot be underestimated. Will it work as well for frontline bankers as for back-office staff? And there’s no mention yet of the impact on cost. True, renting desks from a WeWork-type company would be cheaper — and more flexible — than the decades-long leases that downtown commercial property commands, especially in prime cities such as London and New York. Co-working spaces offer pay-per-use models that help keep costs in check. This might explain StanChart’s eagerness: The bank’s profitability targets are slipping amid the pandemic recession.
However, even it manages to extricate itself from existing real-estate deals in city centres, there’s still the question of how much flexibility it wants to offer staff. The more choices it gives on whether people on any given day can choose to go into the main office, the satellite office or work for home, the more expensive the approach becomes. If StanChart cuts back heavily on its city-centre offices, that wouldn’t be easy to reverse.
—Bloomberg