Sheikha Jawaher Al Qasimi lauds Sharjah’s sustainability practices

Sharjah / WAM

HH Sheikha Jawaher bint Mohammed Al Qasimi, wife of the Ruler of Sharjah, and Chairperson of the Supreme Council for Family Affairs (SCFA), has hailed the emirate’s pioneering efforts in safeguarding and
protecting the environment in line with national and global sustainable development principles and practices.
HH Sheikha Jawaher noted that the ongoing long-term investments in cutting-edge environmental technologies and the adoption of global best practices is helping to realise the emirate’s future-ready vision and bolstering its status as it journeys towards a sustainable future.
Her remarks came during a visit to Beeah group’s iconic new headquarters on Al Dhaid Road, considered to be one of the most sustainable and smartest buildings in the world. The new headquarters integrates next-generation technologies and harnesses solar energy as a primary power source, in line with the group’s net-zero emission and digitalisation strategies, as it reinforces its commitment to boosting sustainability practices in the Mena region and the world.
HH Sheikha Jawaher Al Qasimi said, “Investing in creating a healthy and clean environment today will build a better future and create lasting value for generations to come. Joint action — through partnership and cooperation of both individuals and organisations — is essential to building a strong foundation for a sustainable and healthy future. This land is one of the greatest gifts given to us, and it is our duty to instill responsibility in the young generations to conserve and preserve the country’s natural resources and adopt responsible behaviours to minimise environmental
impact.”
“The Beeah group’s steadfast dedication to driving sustainability will mitigate the emirate’s environmental footprint, improve quality of life for all residents and visitors, and leave a valuable legacy for future generations. We appreciate and laud the valuable efforts of all those who have worked hard to provide smart and sustainable solutions for the emirate,” she added.
During the visit, HH Sheikha Jawaher was briefed on the next-generation technologies, including artificial intelligence solutions, that are in place at Beeah’s future-ready headquarters which are setting a new benchmark for employees and enhancing the visitor experience. She also visited the interactive and immersive visitors’ centre, high-tech auditorium, and smart meeting rooms.
Beeah group’s new headquarters is designed by the late Zaha Hadid, a world-renowned Iraqi-British architect. The futuristic building that meets Leed (Leadership in Energy and Environmental Design) Platinum certification standards is inspired by the sublime beauty of the sand dunes found in the Al Saja’a area in Sharjah, where the new headquarters is located.
As the region’s leading sustainability pioneer, Beeah group’s new headquarters reflects its transformation from an integrated environment and waste management company in Sharjah to its emergence as an international holding group with diverse business verticals in the fields of renewable energy, green mobility, transport, education, and technology.