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Abu Dhabi / Emirates Business
Al Masaood Automobiles, the exclusive distributor of Infiniti in Abu Dhabi and Al Ain, unveiled the two new Infiniti premium crossovers at an exclusive VIP event in Abu Dhabi.
The Infiniti QX60 and QX50 were unveiled at the IREDI (Infiniti Retail Environment Design Initiative)
Infiniti Centre at Landmark Tower to more than 80 VIP guests. These
include Tariq Al Masaood – Managing Director of Al Masaood Automobiles and Juergen Schmitz – Managing
Director Infiniti Middle East, in
addition to other senior leadership representatives from Al Masaood
Automobiles, regional Infiniti
executives, customers and media.
The new premium crossovers were described as ‘a cornerstone for Infiniti’s business in the Middle East’ with sales for both models factoring into Fiscal Year 15 results of almost 2,500 vehicles delivered to customers. As a key market for the region, Abu Dhabi is well positioned to contribute to this continued success.
“The unveiling of the new Infiniti QX60 and QX50 marks a significant milestone for Infiniti,†said Humayun Alam, General Manager – Sales, Al Masaood Automobiles.
“The premium segment in the UAE is well positioned for growth in 2016 and these new vehicles represent an exciting step in our business journey this year. With significant evolution in exterior design and a number of interior and technological advancements, we are confident that the new QX60 and QX50 will be very well received by our customers in Abu Dhabi.â€
The event marks the first high profile product launch for Al Masaood Automobiles at its state-of –the-art IREDI Infiniti Centre at Landmark Tower.
The spacious showroom – situated in the heart of Abu Dhabi just along the Corniche – was launched at the end of 2015 and offers customers the total Infiniti experience with the highest levels of hospitality and service.
In addition to the new QX60 and QX50, the showroom also features the full range of Infiniti’s premium vehicles including the powerful QX80 SUV, the recently unveiled new Q70 sedan and the luxurious Q50.
