Dubai / Emirates Business
The Color Run™ presented by Daman’s ActiveLife will return on November 12 with a fun and fresh new twist, as its Tropicolor World Tour bursts into Dubai with a 5k stay-cation packed full of island-style colors, music and unforgettable memories. The Tropicolor World Tour takes the world-renowned experience that Dubai’s Color Runners already love to the next level of fun with Daman’s ActiveLife’s all-new Tropicolor Zone, where participants will revel in an array of colors as they pass through palm trees, arches and music. During the island-style Finish Festival, participants can enjoy interactive fun at the ‘Rainbow Beach’ with sand, steel drummers, dancing and massive color throws.
Each Color Runner will receive a brand new Tropicolor Race Pack complete with t-shirt, headband and flower lei. Perfect for first-time runners and those looking to lead a healthier lifestyle, The Color Run™ presented by Daman’s ActiveLife provides an untimed, unpressurised and family-friendly exercise environment. The event aims to excite people about fitness, and drive healthier and more active lifestyles throughout the UAE.
Dr. Michael Bitzer, Chief Executive Officer at Daman, presenting partner of the event, said: “The Color Runâ„¢ presented by Daman’s ActiveLife has proven to be one of the country’s most popular exercise events. It offers inspiration and motivation for first-time runners, the chance for seasoned athletes to inject some fun back into their work-out, and an exciting day out for families and friends. With events such as The Color Runâ„¢, Daman’s ActiveLife seeks to empower the UAE community to lead a healthy and active lifestyle. We’re very pleased to once again support the return of this most anticipated event to Dubai.â€
Greg Sproule, Managing Director of IMG Middle East, said: “Over the past three years, we’ve seen The Color Run presented by Daman’s ActiveLife inspire more than 55,000 people in the UAE to kick-start a healthier lifestyle.