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DUBAI / Emirates Business
Emirates NBD, a leading bank in the region announced its position as the UAE’s most valuable banking brand with a USD 3.406 billon brand valuation in The Banker’s annual brand valuation league table. The Bank also secured a spot among the top 100 global banking brands, coming in seventy-fifth worldwide up from ninety-sixth in 2016.
Emirates NBD has moved up almost twenty places from its 2016 spot in The Brand Finance Banking 500, a prestigious ranking of the world’s 500 biggest banks, conducted by leading brand valuation consultancy, Brand Finance, and published in the February edition of The Banker.