DubaiPay generates AED12bn in a year with over 10mn transactions

Dubai / Emirates Business

Statistics announced by Smart Dubai revealed that its DubaiPay portal for payment online and via smartphones registered a 15 percent increase in the amounts collected between June 1, 2016 and June 1, 2017, and a surge of 13 percent in number of transactions carried out over the same period.
On the other hand, the number of corporate and individual users that the DubaiPay portal managed to attract exceeded all expectations, generating AED12 billion through more than 10 million transactions.
HE Dr Aisha Bint Butti Bin Bishr, Director General of Smart Dubai Office, said: “We, at Smart Dubai, are working in harmony with the vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the
UAE and Ruler of Dubai, which
defines the future in terms of
the city’s smart transformations. These measures seek to enable Dubai to be the happiest and smartest city in the world, and an example to follow for smart cities worldwide. We are adapting technology into initiatives and services that directly affect people’s lives and make them happy.”
Dr Aisha added: “We look at every initiative from the happiness perspective before we develop it. For this purpose, we partnered government and private entities to introduce the DubaiPay portal and add a distinctive experience that makes customers happy, enabling them to pay the fees for all their daily services. We are working
tirelessly on every initiative
and service provided to the public, developing them in a way that
is more beneficial to citizens,
residents, city officials, business owners, and visitors.”
She went on to say: “Dubai is a very ambitious city that aspires to be number one in whatever it does – be it in business, lifestyle, or innovation and creativity. Smart Dubai seeks to support the emirate to achieve this goal and make Dubai the happiest city on earth, using the innovative tools of the future.”
Meanwhile, HE Wesam Lootah, CEO of Smart Dubai Government Establishment (SDG), said: “SDG ­­­­­­­stantly strives to make life easier and more convenient for people in Dubai; we launch bold initiatives – such as DubaiPay among others – based on cutting-edge technology and adopt innovative, breakthrough solutions that allow residents to go about their daily tasks as seamlessly as possible. The strong demand for smart payment solutions proves that our leadership’s vision for a smart city is beginning to take shape, a feat that would not have been achieved had it not been for the cooperation between the public and private sectors.”
“The current success of DubaiPay is only the beginning of SDG’s daily innovation journey,” HE Lootah added. “We want all our services to reflect what HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the emirate’s Executive Council, said as he instructed government entities to implement the 10X Initiative: ‘In Dubai we have already achieved the development stage and we are determined to
remain first 10 years from now.’”
HE Lootah went on to explain that, “Unlike the traditional payment options, this platform abides by environmental standards and helps build a green economy in the UAE.”
SDG’s partner, The Department
of Finance for the Government
of Dubai (DOF) is playing a vital
role in enhancing the revenues
collected through DubaiPay, according to Jamal Hamed Al Marri,
DOF Executive Director of Central Accounts, who stressed on DOF’s role in attracting service providers to the portal.
“By offering competitive prices and flexible money transfer service that meet the service providers’ needs, the governmental platform can be more appealing to them. DOF plays a significant role in increasing confidence in the DubaiPay portal which now offers more payment
options, including debit cards,
e-Dirham, and others,” said Al Marri.
DubaiPay is a secure and seamless portal for making payments in the city of Dubai, which is classified as one of the world’s safest cities. Smart Dubai is s­­­­­eeking to obtain the same classification in the virtual world, in order for Dubai’s smart system to be the safest worldwide, bringing happiness to society and sending positive messages to the world. Our efforts are guided by the statement of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, who said: “Happiness is a commendable infection. We want the peoples of the world to be afflicted with it so they could be blessed with goodness.”