Technology

  Bloomberg After seven months of work, the biggest digital advertising companies think they have a solution to the existential threat of consumers blocking online ads. Google, the biggest player in this world, is at the center of the plan, although the company and its partners are keen to present the initiative as a group effort. The Coalition for Better ...

  Bloomberg After revolutionizing phones, Apple Inc. is testing self-driving cars and exploring augmented reality. Recent hires suggest the company is now also looking to the skies. The iPhone maker has recruited a pair of top Google satellite executives for a new hardware team, according to people familiar with the matter. John Fenwick, who led Google’s spacecraft operations, and Michael ...

  Bloomberg Western Digital Corp. said it’s in talks with Japanese government-backed investment funds as it tries to win a battle for Toshiba Corp.’s flash memory unit. The San Jose, California-based maker of storage media has held discussions with Innovation Network Corp. of Japan and Development Bank of Japan Inc. about options for a bid, said Mark Long, Western Digital’s ...

  Bloomberg Qualcomm Inc., the biggest maker of chips used in mobile phones, said a push into new markets such as automotive and connected devices bolstered sales in the second quarter, helping relieve concerns that growth will be hurt by legal challenges in its licensing business. Adjusted sales and profit topped analysts’ estimates in the period that ended in March. ...

  Bloomberg Apple Inc. may be coming to Toshiba Corp.’s rescue. The iPhone maker is actively looking at options for helping the troubled Japanese company by investing in its semiconductor unit, which has been put up for sale, according to people familiar with the matter. Apple is considering a range of options from partnering with Taiwan’s Hon Hai Precision Industry ...

  Bloomberg Weeks after scores of advertisers boycotted YouTube, Google is still trying to mitigate the damage. Meanwhile, long-struggling competitors in the digital ad market are seizing the moment. MediaMath Inc., a New York-based seller of software for automated online ad buying, is introducing a new service to ensure that ads only run alongside hand-picked, “high quality” content. The “curated ...

  Bloomberg LeEco Inc.’s global head of corporate finance is leaving, according to a person familiar with the matter, the latest sign of retrenchment by the Chinese technology giant. Winston Cheng, who joined LeEco in 2015, will be president of international at Chinese e-commerce company JD.com Inc., leading new business initiatives including investments and mergers and acquisitions, the person said. ...

  Bloomberg Expect more variations of the Switch as Nintendo Co. continues to refine its home and portable business strategy. That’s the message from Citigroup Inc., which says the new console is doing well, but is too big to truly combine home and portable gaming for everyone. That’s why they expect the Kyoto-based company to release a smaller version of ...

  Bloomberg Qualcomm Inc.’s countersuit against Apple Inc. threatens a relationship that helped both companies rake in billions of dollars as leaders of the smartphone revolution. The acrimony in Apple’s suit and Qualcomm’s response late on Monday raises the prospect of Qualcomm losing a big portion of the revenue it gets from one of its biggest customers. For Apple, it ...

  SAN FRANCISCO / AP Uber is scoffing at claims that its expansion into self-driving cars hinges on trade secrets stolen from a Google spinoff, arguing that its ride-hailing service has been working on potentially superior technology. The legal defense, presented in documents filed in San Francisco federal court, marks Uber’s first detailed response to explosive allegations that its self-driving ...