DLD displays Mideast’s largest flip-dot screen

DUBAI / Emirates Business

Dubai Land Department (DLD) in cooperation with Pixonal, a leading innovation design firm, is showcasing the largest flip-dot screen to ever be constructed in the Middle East at GITEX Technology Week. The six by two meter screen is set to showcase DLD’s latest news which includes live real-estate transactions and project progress updates. DLD recently announced it had become world’s first government entity to conduct all transactions through Blockchain technology, and the data from these transactions would be fed through the GITEX live site flip-dot screen.
The screen was designed by IMGSRC, a Tokyo-based technology design firm part of the Pixonal Network.
A flip-dot screen is a high-tech mechanical installation built on an authentic motion concept. It consists of black and white small magnetic plastic dots controlled electrically to flip, converting content into mechanical movement. Through Japanese technology, the dots flip in a synchronised motion to show visual content. The screen is also interactive, allowing users to manipulate the content displayed and create a uniquely engaging experience for
customers.
His Excellency Sultan Butti bin Mejren, Director General of DLD, commented: “GITEX is an excellent opportunity for organisations to display their latest technologies and innovations and we are thrilled to showcase Dubai property statistics and data in an innovative and creative way using a unique technology such as the flip-dot screen. Giving visitors a different experience is part of our commitment to Dubai Plan 2021 to make Dubai a city of happiness by embracing creativity and empowered people. We look forward to visitors using the high-tech screen and learning more about our latest blockchain announcement”
Pixonal is an award winning human-cantered innovation design network, with more than 700 designers and engineers from 23 different nationalities.
The company operates from 10 world-class studios located in major technology design hubs like Tokyo, San Francisco, Stockholm and Amsterdam.
Mohamed Said, Pixonal Creative Director, said: “We are happy to work with Dubai Land Department to bring such a unique technology to the Middle East for the first time. The flip-dot screen technology has evolved over the years as a creative alternative to monitors and now it enables users to interact and control content like never before. We look forward to welcoming visitors to the stand and guiding them through the advance flip-dot technology”.
Visitors will have a chance to interact directly with the flip-dot screen and get information and charts about Dubai’s latest property developments. DLD is planning to move the giant screen to its headquarters in Deira, which will continue to showcase Dubai property updates and news. GITEX Technology Week is the largest and most influential technology event in the Middle East and will run from October 8-12 at the Dubai World Trade Centre.