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ABU DHABI/WAM
The “Sinaha” platform, which specialises in promoting local products and enhancing consumer confidence, in cooperation with the Khalifa Fund and LuLu Group International, has organised the “Innovation Tank Hub”, which highlighted the UAE’s rich cultural heritage and future-focused entrepreneurship.
The four-day event was supported by the Abu Dhabi Department of Economic Development (ADDED) to promote entrepreneurship and commercial activities in the emirate. The Innovation Tank forum was designed in collaboration with the Khalifa Fund, which plays a pivotal role in supporting this initiative by providing consultation and guidance to local entrepreneurs and innovators, aiming to empower young talent and foster the growth of emerging businesses.
Rashed Abdulkarim Al Blooshi, Undersecretary of ADDED, and Mouza Obaid Al Nasri, Acting CEO of Khalifa Fund for Enterprise Development, attended the opening of the Innovation Tank Hub.
The event, which concluded at Al Falah Central Mall, brought together entrepreneurs, investors, and artisans to network, collaborate, and experience the UAE’s unique blend of tradition and innovation.
The event included a business souk, heritage networking majlis, cultural performances, and live demonstrations—creating a vibrant space where tradition meets modern business.
Mansour Mohamed bin Kardous Al Ameri, Deputy CEO of Sinaha platform, explained that this collaboration with Al Falah Central Mall aims to provide a unique platform for local brands according to the request and approval of the event organiser, to expand the reach of Emirati products and build greater consumer trust, which will help raise awareness of the quality and value of these products.
Additionally, this collaboration will create a competitive environment that encourages producers to innovate and improve the quality of their products, while also promoting sustainability and market balance.
This partnership represents an important step towards building a comprehensive economic community that supports local products, strengthens their position in the market, and contributes to sustainable development.