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ABU DHABI / WAM
The Department of Culture and Tourism — Abu Dhabi (DCT Abu Dhabi), will lead a delegation of partners and stakeholders to the ITB China event this month in a bid to capitalise on and reinforce the emirate’s popularity with Chinese travellers.
The department will be joined by five key stakeholders at the travel and tourism fair, which is being held at Shanghai World Expo and Exhibition Centre from the May 16-18, including Etihad Airways, Louvre Abu Dhabi, Miral, Nirvana Travel & Tourism, and Omeir Travel Agency.
Inbound visitor arrivals from China have seen dramatic rises over recent years, with the number of hotel guest rising almost 40 percent in 2017 compared to the previous year. The first quarter of 2018 has also seen China maintain its position as leading international hotel guest supplier, with more than 127,000 Chinese staying in the emirate — an increase of 31% compared to the same period in 2017.