RITIKA SHARMA / Emirates Business Keeping up pace with the latest trends in the field of marketing, UAE hospitality industry is testing out the benefits of video advertising. Brand experts in the country are claiming that video marketing will become a major content medium of communicating with consumers in the near future. One of the most talked about initiates …

  DUBAI / Emirates Business The UAE will face the ultimate test of physical strength, stamina and mental grit when worldwide phenomenon ‘Tough Mudder’ makes its Middle Eastern debut from December 9-10 this year. Early bird registration exclusively for du customers opened on July 18 at www.toughmudder.ae and registration will open for all participants on Wednesday (July 20). Taking place …

  ALKESH SHARMA / Emirates Business UAE’s construction and real estate sector is poised for sturdy growth over the next five to ten years, as the industry is exploring an already favourable Public Private Partnership (PPP) investment structure. However, at a time when many banks are shying away from giving easy loans, PPP model emerges as a boon in the …

  RITIKA SHARMA / Emirates Business For regional businesses looking to digitally transform, the idea of an all-flash data center has become a practical reality, regional IT experts opine. However, the demand for the technology remains high, regional players are citing ‘cost’ as a major barrier in the adoption of this technology. Regional experts voice that it is high time …

  Dubai / Emirates Business The Chartered Institute for Securities & Investment (CISI), has partnered with the University of Dubai and its Centre of Executive Development to provide internationally recognised financial qualifications to students. This partnership recognises University of Dubai as the first educational institution in the UAE to partner with CISI, highlighting the growing demand for professionalism in the …

  Abu Dhabi / Emirates Business Abu Dhabi Summer Season is set to thrill yet again, with this season boasting a captivating array of fantasy and action-packed edutainment shows and installations across multiple venues throughout the emirate. If you are looking for an exciting interactive experience that will encourage curiosity and create lasting memories for you and for the younger …

  Algiers / Reuters Algeria’s parliament has approved a new investment law that the government hopes will improve the business climate outside the oil sector after a drop in energy earnings of almost 50 percent due to falling oil prices. The law is part of reforms planned by the OPEC member state to diversify its economy away from oil and …

  AFP German container shipping giant Hapag-Lloyd has announced it is teaming up with United Arab Shipping Company to become one of the world’s top five shipping companies as consolidation in the sector continues apace. “Hapag-Lloyd AG and United Arab Shipping Company (UASC) have signed a Business Combination Agreement to merge both companies, subject to the necessary regulatory and contractual …

  Bloomberg Saudi Arabia will build a maritime complex on its east coast, with shipbuilding capability, to provide sufficient capacity for exporting oil, Energy Minister Khalid Al-Falih said. The country, the world’s largest oil-producing nation, eventually will have a shipping fleet that will match its oil capabilities, Al-Falih said in Riyadh. Saudi Arabian Oil Co., or Aramco, will need more …

  Reuters National Shipping Company of Saudi Arabia (Bahri) is planning to increase its fleet size to around 46 ships by the end of 2018, a senior executive said on Sunday. The figure would likely make the company, the exclusive oil-shipper of Saudi Aramco, the world’s largest operator of very large crude carriers (VLCCs), Naser al-Abdulkareem, Bahri’s president of oil …