DUBAI / GULF TIME
Since its launch in 2022, Hayatna’s natural & healthy products have been winning the hearts of people in the country. Inspired to reward our consumers, Hayatna launched a mega promotion campaign from 22nd to 30th December 2022 across the UAE. The campaign was an extension of the brand promise “From our farms to your tableâ€. It encouraged shoppers to buy Hayatna’s products worth AED 20 for a chance to win a stunning Jeep Wrangler & an entire year’s supply of groceries in the form of AED10,000 vouchers.
The promotion received an overwhelming response. Expressing pure joy with the big win, Mohammad Sohaib, the winner of the Jeep Wrangler said, “I picked up Hayatna’s Lassi purely out of curiosity, and I’m obsessed with their entire ethnic range now. The jeep is a massive surprise as I wasn’t expecting to win anything. It’s fantastic to see a brand give back to its consumers.â€
Hayatna is committed to providing the most exceptional dairy and food products, which meet the nutritional expectations of the bustling population in the UAE. It brings to the table more than 150 products in 20+ categories that bear the hallmark of pure quality and sustainable innovation.
Hayatna’s ethnic product line falls under a unique category created to address the preferences and special flavours of a large and diverse consumer group. The dairy products are specially formulated based on popular taste and traditional values with a modern interpretation.