DUBAI/WAM Dubai has launched the Shared Digital Channels Initiative in collaboration with various government entities, ...
Read More »Europe’s mall giant pivots to social network for recovery
Bloomberg Europe’s biggest mall landlord plans to turn half a billion shoppers into a huge new advertising audience. After two-years of turmoil unleashed by Covid-19, Unibail-Rodamco-Westfield is working on how it can leverage its shoppers as it charts its recovery to pre-pandemic levels. At the heart of its strategy is a plan to track, monitor and profile the 550 ...
Read More »