ABU DHABI / WAM H.H. Sheikh Abdullah bin Zayed Al Nahyan: There is no alternative ...
Read More »NBC expects 15 percent increase in ad revenues for Rio Olympics
Bloomberg NBC expects to sell at least 15 percent more advertising for the Rio Olympics next month than it did during the London games in 2012, benefiting from having more live events in prime time. Comcast Corp.’s NBCUniversal has deals with more than 100 Olympics advertisers, Seth Winter, executive vice president of sales at NBC Sports, said at a ...
Read More »