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Southwest Airlines cuts ad spending as customers move away from X

BLOOMBERG Southwest Airlines Co has slashed its advertising dollars on X as the carrier increasingly interacts with customers outside of social media. “Our spend is down significantly,” Chief Executive Officer Bob Jordan said in an interview, adding that the pullback extends to other platforms besides X. “We are in the middle of evaluating that right now.” The shift is noteworthy ...

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Dollar drops to weakest since August

BLOOMBERG The dollar dropped to a four-month low as traders digested the clearest signal yet that the Federal Reserve’s aggressive hiking campaign is over. The Bloomberg Dollar Spot Index dropped as much as 0.5% to its lowest since August on Thursday, extending losses from the day prior after Fed officials penciled in a sharper pace of rate cuts than they ...

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Risky frontier stock markets are beating everybody else in Asia

BLOOMBERG The eye-popping gains in some Asian equity minnows this year may broaden out to include larger frontier peers, as improving macroeconomic conditions bode well for earnings. The equity benchmarks of Pakistan, Laos and Sri Lanka are the biggest gainers in the region in 2023. A loan deal with the International Monetary Fund has helped spark a rally of more ...

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