GYEONGJU/WAM On behalf of President His Highness Sheikh Mohamed bin Zayed Al Nahyan, H.H. Sheikh ...
Read More »FAB unveils AI tool to monetise payments data to raise sales
ABU DHABI / WAM First Abu Dhabi Bank (FAB) has announced the launch of “Super Surprises”, a new artificial intelligence (AI) tool that monetises payments data through effective campaigns resulting in increased sales and new customer footfall for merchants. “Super-Surprises” is the latest of the offerings under the bank’s “Payment as a Platform” and is built on analysing spending behaviour ...
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