ABU DHABI/WAM His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister of ...
Read More »Porsche budgets $1.1bn on digitisation for its cars
Bloomberg Porsche AG is increasing spending to bolster the digital products and services supplementing its luxury sports cars to lure more tech-savvy customers, particularly in China. The German manufacturer now invests 900 million euros ($1.1 billion) a year on digitisation compared with 800 million euros previously, Chief Financial Officer Lutz Meschke said. The Stuttgart-based company also puts about 150 million ...
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