Abu Dhabi / Emirates Business With the UAE joining other global governments in harnessing innovation and data to provide effective decision-making capabilities, the 2nd SAS Government Innovation Summit 2016 successfully concluded and received an overwhelming response from domestic government entities. Organized by SAS, the leader in analytics, the 2nd SAS Government Innovation Summit was held under the banner of …

  Sharjah / Emirates Business Striking a balance between innovation and ongoing customer support for legacy products is crucial to realizing success in a dynamic business environment, according to CEO of Emirates-based yacht and boat builder Gulf Craft. Speaking to a group of undergraduate business students at the American University of Sharjah, Erwin Bamps warned that brands which do not …

  Dubai / Emirates Business Putting a spotlight on the marketing ideas that could work and encourage thoughtful dialogue about the drivers of marketing effectiveness, Effie Worldwide — a non-profitable organisation — has released an index ranking the companies, including UAE corporates, which are that creating the most effective marketing communications ideas around the world. “The Effies have been the …