Bloomberg Apple Inc. is planning to use its own chips in Mac computers beginning as early as 2020, replacing processors from Intel Corp., according to people familiar with the plans. The initiative, code named Kalamata, is still in the early developmental stages, but comes as part of a larger strategy to make all of Apple’s devices—including Macs, iPhones, and iPads—work …

Bloomberg Lyft Inc. is testing a subscription service in more than two dozen cites, hoping to lock in customers as competition with Uber Technologies Inc. heats up in the US. In recent weeks, the San Francisco-based company began experimenting with a variety of subscription packages, now available in 30 markets. Lyft President John Zimmer said he sees subscriptions as the …

Bloomberg Alphabet Inc. is changing a closely watched measure of Google’s digital advertising business and adjusting how it accounts for some private stock holdings, a move that will make reported income more volatile. The main difference is in how Google discloses the performance of its Network business, which runs ads on thousands of third-party websites. This will no longer be …