ABU DHABI/WAM The UAE Government has launched the ‘Emirati National Identity Strategy’, developed in partnership ...
Read More »Participants at 1 Billion Followers Summit highlight importance of purposeful content
DUBAI/WAM Participants at the 1 Billion Followers Summit, which kicked off in Dubai, stressed that purposeful content is essential for effective communication in the digital age as it raises awareness, stimulates critical thinking and adds value to users by addressing their needs. Doug Shapiro from the Boston Consulting Group explained that the content creator economy significantly impacts traditional media due ...
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