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Digital marketing eyes strong growth in Mideast

  DUBAI / Emirates Business The digital age has drastically altered how businesses market their products. Thanks to the meteoric rise of digital solutions, marketing has now emerged as a more powerful and a resource-rich function of business. Marketing, now more than ever, is the most integral function responsible for creating and sustaining an enduring relationship with the most important ...

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Deterrence should come before detente

  The White House sent a secret “hotline”-style message to Russia on Oct. 31 to warn against any further cybermeddling in the U.S. election process. Russia didn’t escalate its tactics as Election Day approached, but U.S. officials aren’t ready to say that deterrence worked. The previously undisclosed message was part of the high-stakes game of cyber brinkmanship that has been ...

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IoT can be found everywhere, except in GDP data

  In the world of making everyday life more digital, something is starting to tip. You can see it at Noyes Air Conditioning Inc. on Monday mornings. They used to be a nightmare, as recently as 2013, says General Manager Chris Kaufman in Gaithersburg, Maryland. Seventy technicians would dump a week’s worth of service tickets on accountants who’d then scramble ...

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