GULF TIME Memorial Sloan Kettering Cancer Center (MSK), a global leader in cancer care and ...
Read More »Facebook’s biggest boondoggle is hyping video
Facebook has been accused of misleading advertisers about the viewership of its video content. The important question isn’t whether the social-media company didn’t tell advertisers as soon as it knew it had inflated the numbers (it says it did) but whether the video-content boom, which the social network has actively fuelled since 2014, reflects any consumer demand. In 2016, the ...
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