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Ethiopian Air rethinks 737 Max purchase

Bloomberg Ethiopian Airlines Group is reconsidering its order for 25 additional 737 Max jetliners from Boeing Co, in part because of the “stigma’’ surrounding the aircraft involved in two fatal air disasters in five months — one of them an Ethiopian Airlines flight. Tewolde GebreMariam, the state-owned carrier’s chief executive, spoke in an interview with Bloomberg News a day after ...

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Baby boomers become ticket to luring in young consumers for new Sears

Bloomberg Just like some millennials, the new Sears is counting on a hand from their parents. Baby boomers are the ticket to luring in the coveted group of young consumers, who are currently in the process of starting households and loading up on appliances, beds and other staples, according to Peter Boutros, the company’s chief brand officer and president of ...

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Naomi Osaka signs deal with Nike, leaves Adidas

Bloomberg Tennis star Naomi Osaka surprised industry watchers by signing an endorsement deal with Nike Inc, switching from the US sports brand’s biggest rival, Adidas AG. The sports world had been anticipating that Adidas would pay a record sum to renew a clothing endorsement with No. 1-ranked Osaka, who seized global media attention by defeating Serena Williams at the US ...

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