DHAHRAN/WAM Aramco has signed an $11 billion lease and leaseback deal involving its Jafurah gas ...
Read More »Electrolux to rebrand with Swedish vibe
Bloomberg Electrolux AB has revamped its marketing message, stealing a page from fellow Swedish brands Volvo Cars and Ikea that highlight progressive Nordic values like sustainability, safety and simplicity. The fresh approach coincides with a renewal of Electrolux’s lineup of stoves, refrigerators and other appliances, as well as trade and tariff turmoil that’s forced the 100-year-old company to raise prices. ...
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