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Abu Dhabi /Â WAM
The Abu Dhabi Music and Arts Foundation (ADMAF) signed a Letter of Cooperation (LoC) with London’s Southbank Centre, the world’s largest festival site, home to the Royal festival Hall, Queen Elizabeth hall, Purcell Room and Hayward Gallery, and four world-class orchestras.
Acknowledging common principles, goals and areas of common interest for joint collaboration in culture and education, the LoC was signed at the Emirates Palace by Huda Ebrahim Al Khamis OBE, Founder of the Abu Dhabi Music and Arts Foundation and Jude Kelly CBE, Artistic Director of the Southbank Centre, in the presence of ADMAF Advisors and Gavin Anderson, UAE Country Director of the British Council.
Commenting on the signing of the LoC, Huda Al Khamis said, “We are delighted to join the Southbank Centre to nurture artistic excellence across multiple artform disciplines, particularly through initiatives that will further innovative forms of expression and empower women in culture and society such as Women of the World Festival.
The agreement will focus on enhancing the strategic value of individual cultural exchange projects through mutually beneficial programmes, and aid in collaboration leading to joint commissions, artistic creations and educational initiatives.
The strategic partnership will encourage exchange, dialogue and other opportunities for cultural professionals and practitioners to foster greater understanding in all aspects of
cultural and artistic development.
The Southbank Centre attracts over 6 million visitors a year and encompasses over 5,000 events with world-class artists. The centre has a dynamic year-round festivals programme and was founded in 1951.
The collaboration with ADMAF will empower original artistic expression whilst working to preserve the UAE’s cultural legacy and inspire creativity and cultivate emerging talent.